100%
of sports business publications covered the company
of sports business publications covered the company
pieces of coverage weekly
pieces of coverage in national outlets weekly
readers reached monthly
Challenge
Though GoRout owns the best coach-to-player communications system in sports, there are several competitors in the marketplace with whom the company competes for customers and share of voice. Understanding that a public relations campaign could distinguish the company, GoRout came to Branded because of our agency’s reputation for helping to scale myriad sports tech companies.
Branded immediately activated its relationships with some of the media’s most influential voices in sports, including those covering Major League Baseball and college football on a national level. Additionally, the account team developed a messaging strategy that differentiated GoRout’s spectrum-based technology. By doing so, it made competitors using radio frequency technology appear antiquated.
The NFHS Network is the leader in streaming live and on-demand high school sports. The network covers 27 different sports and other activities. Partnered with the National Federation of State High School Associations, 46 high school state athletic/activities associations, and PlayOn! Sports, the NFHS Network is a joint venture created to provide fans the ability to stream high school sports on any device.
Pantheon, a multi-billion dollar company, is a website operations platform that empowers marketing and development teams to take control of their websites, while giving them the agility to win in the dynamic world of digital marketing. Pantheon powers over 300,000 sites and is trusted by thousands of marketing and development teams around the world.
Kin is a fully-licensed direct-to-consumer insurance company. Because of the company’s technology, it is better positioned to assess the risk of each individual property and provide affordable rates without sacrificing coverage – even in areas most impacted by climate change. Kin helps customers with everything from everyday claims to game-changing catastrophes.
Branded offers integrated communications campaigns to clients in a variety of industries geared toward generating awareness and credibility for these companies.
Copyright © 2024, All Rights Reserved
Branded offers integrated communications campaigns to clients in a variety of industries geared toward generating awareness and credibility for these companies.
Copyright © 2024, All Rights Reserved
Branded offers integrated communications campaigns to clients in a variety of industries geared toward generating awareness and credibility for these companies.
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Copyright © 2024, All Rights Reserved
